Foreign enterprises to attack the Chinese market roadmap is always surprising: monopoly profits, the protection of technology to play the dumping. This tactical thinking is very clear, the money to make a big profit, in the private enterprises in the temptation of huge profits before slowly close to the core technology, but also the existence of private enterprises through the low cost of dumping.
Black and white in the field of home appliances, private enterprises has no core technology at all, in the international division of labor as the lowest toil. But, in any case, there's something to do.
In the field of cold water, foreign companies to fully absorb the black, white experience, decisively to narrow the profits cycle, the total will be shut out of private enterprises. On the centrifugal chiller, for example, calories per unit price from 1.5 yuan of profits staggering decreased rapidly to 0.3 yuan cost price dumping, for private enterprises to thoroughly. From then on, say goodbye to the chiller market.
It is reported that: foreign chiller through extensive use of inferior materials and naked cut corners, the cost of production has declined to some extent, sales profit in only about 3%. Foreign chiller profit is mainly reflected in the customer service service, because the naked Jerry, improve the service return.